Empax » israel http://empax.org Moving Big Ideas Wed, 16 Nov 2011 22:40:21 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 J Street is doing us proud http://empax.org/blog/j-street-is-doing-us-proud http://empax.org/blog/j-street-is-doing-us-proud#comments Fri, 26 Mar 2010 21:38:19 +0000 Veronica http://empax.org/?p=1687

This is a shout out to one of our clients who we think is doing an incredible job of using their brand.

J Street, a lobbying 501(c)4 organization in Washington DC, provides a political home for pro-Israel, pro-peace Americans. The organizat...

]]> http://empax.org/blog/j-street-is-doing-us-proud/feed 0 Brand Israel http://empax.org/blog/brand-israel http://empax.org/blog/brand-israel#comments Fri, 12 Feb 2010 21:10:30 +0000 Martin http://empax.org/?p=1630

If ever there was a daunting branding challenge, the State of Israel has to be it.

I was invited to speak about Brand Israel at the annual Herzliya Conference on National Security earlier this month. More specifically, I was asked to address...

]]> http://empax.org/blog/brand-israel/feed 3 No Lipstick on Israel http://empax.org/blog/no-lipstick-on-israel http://empax.org/blog/no-lipstick-on-israel#comments Mon, 01 Feb 2010 17:12:08 +0000 Veronica http://empax.org/?p=1613 Lipstick Smudge Illustration

No Lipstick on Israel: Martin Kace Delivers Surprising Response to Israeli Foreign Ministry’s “Brand Israel” Proposition at 10th Annual Herzliya Conference

Download PDF (120KB)

New York, NY February 1, 2010 – The government of Israel,...

]]> http://empax.org/blog/no-lipstick-on-israel/feed 0 Who Needs the Oscars When You Have Herzliya? http://empax.org/blog/who-needs-the-oscars-when-you-have-herzliya http://empax.org/blog/who-needs-the-oscars-when-you-have-herzliya#comments Thu, 28 Jan 2010 17:44:34 +0000 Veronica http://empax.org/?p=1605 Martin Kace Herzliya Star

Empax said bon voyage to our very own Martin Kace yesterday, as he embarked for Tel Aviv’s red carpet.

Kace, a highly anticipated presenter at the star-studded 10th Annual Herzliya Conference, left New York full of confidence and exciteme...

]]> http://empax.org/blog/who-needs-the-oscars-when-you-have-herzliya/feed 0 2009 Israel 15 Conference http://empax.org/blog/2009-israel-15-conference http://empax.org/blog/2009-israel-15-conference#comments Fri, 19 Jun 2009 15:49:17 +0000 Martin http://empax.org/?p=1112 2009 Israel 15 ConferenceI have posited that the military must and must be seen to be playing a central role in environmental issues, both in Israel and in the United States. Only military involvement can prove that the environment is critical to all citizens, not just to those guided by their intellect and conscience. The issue must become visceral in order to gain universal acceptance.]]> http://empax.org/blog/2009-israel-15-conference/feed 0 The Marker Interviews Martin on Branding Environmental Issues in Israel http://empax.org/blog/the-marker-interviews-martin-on-branding-environmental-issues-in-israel http://empax.org/blog/the-marker-interviews-martin-on-branding-environmental-issues-in-israel#comments Fri, 13 Jun 2008 19:26:39 +0000 Ehud http://empax.org/?p=93 http://empax.org/blog/the-marker-interviews-martin-on-branding-environmental-issues-in-israel/feed 0 JStreet Site Launches http://empax.org/blog/jstreet-site-launches http://empax.org/blog/jstreet-site-launches#comments Mon, 12 May 2008 18:55:12 +0000 Fred http://empax.org/?p=73 JStreetThe JStreet site we designed launched last month. See how the Washington Post reported their burst onto the Middle East scene here.]]> http://empax.org/blog/jstreet-site-launches/feed 0