When Obama stepped on the scene everyone and their grandmother began analyzing his campaign tactics. His team took this country by storm and changed the way politicians, organizations and companies would foverer use social media. At Empax we spent quite a bit of time discussing how Obama used the internet to futher his campaign because that is what we do, we create camaigns for our clients. There is still much to discover. This is an ebook worth checking out, “Learning from Obama: Lessons for Online Communicators in 2009 and Beyond”.